Louis Mellor ContactURL

Louis
Mellor.

Based in Staffordshire · Open to relocating
Portrait of Louis Mellor
Fig. 00Portrait: set in editor

Final-year Marketing student with real-world industry experience.

I am in my final year of a Marketing & Management degree at the University of Exeter, having spent a year on placement as the European Marketing Assistant for Panasonic TOUGHBOOK, assisting in channel partner marketing across Europe, as well as UK&I regional events and campaigns.

Alongside my degree, I have led the publicity team for XRacing, the university’s Formula Student team, and worked part-time as a videographer for the Students’ Guild. 

Outside of work, I enjoy astrophotography and motorsport, as well as owning my own camera for photography and videography.

Contact / Links

EmailURL → LinkedInURL →

Jump to section ↓

education placement xracing videography Software
Marketing & Management ✶ Panasonic TOUGHBOOK ✶ Formula Student / XRacing ✶ Videography & Production ✶ B2B Tech Marketing ✶ Brand & Content ✶
Education Undergraduate degree

University of Exeter

Marketing & Management

BSc 2023–2027

A four-year degree at the University of Exeter Business School, including a year in industry with Panasonic TOUGHBOOK. I have learned the fundamentals and theories behind real-world marketing strategies, while beyond the course itself, university has built my confidence and given me opportunities I would not otherwise have had.

Predicted classification

2:1

Currently in my final year, averaging a high 2:1 and on track to graduate in 2027.

University of Exeter Class of 2027

Previous module results:

ModuleStageResult
Consumer and Market AnalysisYear 273% – 1st
Consumer BehaviourYear 272% – 1st
Marketing Communications: Strategies and ApplicationsYear 266% – 2:1
Statistics for BusinessYear 183% – 1st
Fundamentals of MarketingYear 170% – 1st

Attributes

Strategy

Market analysis, segmentation, positioning and go-to-market planning.

Analytics

Campaign measurement, research design and understanding data.

Brand

Identity, messaging, and content that stays consistent across channels.

Management

Project coordination, budget management, and team collaboration under deadlines.

Industrial placement Enterprise B2B

Panasonic Connect // 1 Jul 2025 – 31 Jul 2026

TOUGHBOOK

European Marketing Assistant. Industrial placement.

Role

European Marketing Assistant

Duration

13 months

Region

Europe (EMEA)

Sector

B2B Technology

An industrial placement in the European marketing team at Panasonic TOUGHBOOK, reporting to both the head of EMEA channel marketing and the head of UK & Ireland regional marketing. In this role I managed the Market Development Funds (MDF) process, produced graphics, supported events and helped deliver campaigns across Europe.

// Spec sheet

TeamEuropean Marketing: EMEA Channel & UK & Ireland
ProductsRugged laptops, 2-in-1s & tablets
VerticalsField service, utilities, defence, automotive, emergency services
ChannelsChannel partners, events and campaigns
[01]

Market Development Funds (MDF)

Managed the full MDF process for European channel partners, taking over 150 requests against a six-figure euro regional budget from submission through to claim and keeping partners and internal teams informed at each stage.

[02]

Events

Supported event planning and delivery, having been invited to four UK-based trade shows as well as multiple European events.

[03]

Graphics & campaigns

Produced graphics for TOUGHBOOK use and partner activity, as well as supported the wider team on European marketing campaigns.

[04]

Tracking & Reporting

Produced reports to showcase the current status of incentives we were running, as well as UK-wide reports on the market status.

Marketing management Graphics production Data reporting

// Field log

Unit 01Photo or video
Innovation Forum, Milan
Unit 02Photo or video
Innovation Forum, UK
Unit 03Photo or video
CCW: event graphics
Formula Student Sector 1 · Sector 2 · Sector 3

Formula
Student

XRacing Publicity team · Team lead 2024–25

Engagement growth (avg. while lead)

+50%

Follower growth (avg. while lead)

+30%

Competition

FS UK

Seasons

2

Formula Student is a competition where students design, build and race a small single-seater Formula-style car at Formula Student UK. I joined XRacing’s publicity team in my first year and led the team in my second. My role focused on building our brand profile through social media, events and the car’s visual identity.

  • S1Designed the car’s livery in my first year using Blender, a responsibility the team trusted to a new member. 
  • S2Produced general social media assets, and a week-long documentary on our competition progress. 
  • S3Represented the team at a local motorsport event, and joined sponsorship meetings to pitch the publicity we could offer sponsors, in negotiations totaling over £25,000.
   Lap 01   Photo or video
On track at Silverstone
   Lap 02   Photo or video
Car livery
   Lap 03   Photo or video
Sponsorship announcements
REC · Videography 00:00:00:00

exeter students' Guild

Videography & Production

This was a part-time paid role within the Exeter Students’ Guild in my second year. Here I filmed and edited short videos, documenting events and student societies. Most importantly, I aimed to tell their stories to a wider audience. 

Employer
Exeter Students’ Guild
Role
Videographer & Editor (part-time)
Camera
Sony a6700 & a7iv
Edit
Premiere Pro · DaVinci Resolve (personal work)
Length
1–5 minutes
Delivery
Event & society films

// videos produced: a selection

Section 05

software

The software and tools I use across my work, both creatively and for day-to-day marketing operations.

Creative software[F1]
Premiere ProDaVinci ResolvePhotoshopLightroomIllustratorCanvaAffinity
Marketing[F2]
SalesforceMeta Business SuiteSAPLinkedIn Page Management1WorldSyncUnifyr PRM
Technical (formal training)[F3]
ExcelWordPowerPointSharePointOutlookTeams
Built with AI-assisted development · Hosted on Cloudflare